The whole idea of window displays, according to Gene Moore, is to get people to look at it and in order to do that, the display needs to somehow fit together. People who pass by are more interested in how different it is from everything else, for example, people don’t look at signs, they’ll look at handwriting. I completely agree with Gene Moore because it’s all about catching the attention of the people no matter how big or small the display is. The point is to get them to see things the way he sees them, not just to look.
Gene Moore, a famous window dresser of the 20th century, amazed me with several window displays he has done. My favorite was a window display he specifically did recently as a tribute to The Great Gatsby. This is my all time favorite book and movie and I feel Gene Moore depicted the time period in a perfectly expressed manner. The Great Gatsby took place during the Roaring Twenties with flappers, the introduction of the bootlegging business, and parties. This window display focuses on the lavish parties that were thrown by Gatsby himself. This is my favorite display because the detailed characteristics of the display tells a story in it’s self of a time when everyone partied and everything came to life. Based on the jewels around the whole display, the elegant patterns, the balance, and the expensive champagne symbolizes the glamour and perfection of the rich during the twenties. I enjoyed how eloquently he captured the essence of the time period but most importantly of the story itself.